09/07/2013 Wedemark

Sound meets fashion - Sennheiser’s new MOMENTUM On-Ear

Delighting ears and turning heads: Sennheiser’s MOMENTUM On-Ear headphones see the audio specialist getting seriously fashionable. The newest addition to Sennheiser’s MOMENTUM family debuts in a palette of fresh, pastel colours that’s right in step with the latest fashion collections. To celebrate the launch of the headphones, renowned photographer Alexander Gnädinger worked with three established fashion bloggers from different countries to create personal portraits reflecting the colours and the style of the new MOMENTUM On-Ear.

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  • Injecting bright, beautiful colour into Sennheiser’s range of headphones, the new MOMENTUM On-Ear is crafted from the finest materials and available in four colours, inspired by an international team of design experts and trend scouts. With versions in blue, green, pink and ivory, the pastel shades define an emerging trend for subtler colour that is a key look in the current fashion collections.
  • The MOMENTUM On-Ear features a headband and earpads finished in high-tech Alcantara®, a specialised luxury material loved by designers and automotive upholsterers for its unique combination of softness, durability, and breathable comfort. As well as providing supreme comfort, the Alcantara® earpads isolate the listener for a great listening experience on the move, even in noisy urban environments. Lightweight sliders of premium brushed stainless steel complete the high end look.
  • Seriously stylish does not mean compromising on sound. The MOMENTUM On-Ear headphones deliver a sound experience that one would expect from audio specialist Sennheiser. The high performance transducer system offers an uncompromising sound performance: Rich, detailed and with a slight bass emphasis.
  • To reflect the idea and vision behind the MOMENTUM On-Ear, Sennheiser has worked with Alexander Gnädinger, a renowned photographer in the field of fashion and lifestyle, to explore how the unique colours and styling of the headphone range could inspire international fashion bloggers. Starting with a pair of MOMENTUM On-Ear headphones in the colours that best matched their own distinctive style, bloggers Luke Todd from the UK’s "FashionBeans", Haleigh Walsworth from France’s "Making Magique", and Anna Frost from Germany’s "Fashionpuppe" were invited to work with the photographer to art direct and model in their own photoshoots.

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Quotes

    It was very interesting to work with the three different bloggers, to look at them, learn from them, work with their style and then jointly create a personal portrait, related to fashion, music and the new Sennheiser headphones.
    Alexander Gnädinger, fashion and lifestyle photographer

    I really like the MOMENTUM On-Ear. It creates the link between fashion and music. Where it has always existed it’s now shown in a physical form – it looks good, with great colours and the sound is brilliant. It really cements the bond between the two.
    Luke Todd, FashionBeans blogger


Information on the photographer Alexander Gnädinger
Making Magique
Fashionpuppe
FashionBeans

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Local Press Contacts

Mareike Oer
Corporate
Tel: +49 5130 600 1719

Global Contacts

Jacqueline Gusmag
CE
Tel: +49 5130 600 1540


About Sennheiser
Shaping the future of audio and creating unique sound experiences for customers – this aim unites Sennheiser employees and partners worldwide. Founded in 1945, Sennheiser is one of the world’s leading manufacturers of headphones, microphones and wireless transmission systems. With 21 sales subsidiaries and long-established trading partners, the company is active in more than 50 countries and operates its own production facilities in Germany, Ireland, Romania and the USA. Since 2013, Sennheiser has been managed by Daniel Sennheiser and Dr. Andreas Sennheiser, the third generation of the family to run the company. In 2017, the Sennheiser Group generated turnover totaling €667.7 million.
www.sennheiser.com.